Recent stats show that by 2022, online videos will make up more than 82% of all consumer internet traffic. So, you’re not going to want to miss that train.
Today, we live in a world that’s driven by video. The largest part of the market for almost every business is used to scrolling through a feed of images and videos. With the booming of Tik Tok in the past 2 years, this has become even more obvious.
There are many reasons why you should jump on this train. With videos, people understand what you’re trying to communicate a lot quicker. Also, the message is a lot clearer, and not to mention the tone. Text is more open to interpretation. Videos make it easier for your audience to understand the message you’re trying to send across.
All these benefits are amazing, but we want to focus on a video trend that keeps growing: FAQs and Tutorials. What do you usually do when don’t know how to assemble your new sink? Or when you want to know what is the best way to chop a leek? Or want answers on how to file your taxes? You YouTube! So, why not use this to answer questions for YOUR clients?
By filming a series of videos answering frequently asked questions, you can please your clients’ needs! You will become the person they come to, or rather search for when they have insurance doubts. Only great things can come from you becoming their trusted advisor!
AMM provides agents with a tool that allows them to establish their public authority as industry experts. We give them a hand by providing them with a compiled list of the most asked questions on Google. Also, by promoting their recorded videos about trending insurance topics. Then, they are able to shower their audience with useful knowledge. Are you in? Lights. Camera. Action!