Here’s a mid-week tip for your agency’s success! Branding elements that are UNIQUE and DISTINCT will not only help your agency set itself apart from others in your area, but it may make your team more personable and accessible to the people of your community.
For example, the team at McHugh Insurance in Pennsylvania has started using caricatures of their team in their email signatures! Distinguishing your business in these creative ways will help prospects remember you if they happen to come across your agency online or around town, making it more likely for them to remember you when they need coverage!
What can you do with your branding to set your team apart?